Glamour style - S03 E04 - Sponsored Ads strategy – Antinè

2 weeksStarted on 22.06.2021

Given the good results of the previous year on the page, the social management service has been renewed for the second year, continuing the strategy and also opening up to targeted ads.

The client had a special event at their venue that they wanted to promote. Since it was a prestigious event that would hopefully attract many interested people. Sometimes, we find it appropriate to take advantage of the best opportunities. Since the post could be interesting, but organically it could not achieve the results requested by the customer, we could grant the possibility to test our management of paid advertisements for free, thanks to which our technicians follow the customer in setting up an advertising campaign with only budget, which he decided, at his expense.

The choice of targeting and all the settings that define it (geographical area, age, gender, interests, etc …), the control of the advertising campaign, are calibrated according to our analyzes and with direct advice from the customer, remaining then under our management and care, in order to set up the campaign to obtain the best possible result. In this case, the sponsored post reached around 10,000 people.

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